Key Responsibilities:

• Develop and implement a comprehensive marketing strategy.
• Drive brand development and positioning across digital and traditional channels.
• Lead customer acquisition and retention strategies, utilizing data-driven insights.
• Oversee and execute digital marketing campaigns, including SEO, SEM, social media, and email marketing.
• Create and edit engaging video content for social media and marketing purposes.
• Collaborate with the product team to effectively market new features and updates.
• Build and manage a high-performing marketing team as the company grows.
• Monitor market trends and competitor activities, adapting strategies as needed.

Skills & Qualifications:

• Proven experience in a senior marketing role, preferably in a startup environment.
• Strong background in digital marketing, including SEO, SEM, social media, and email marketing.
• Experience in brand development and creating a compelling brand identity.
• Proficiency in video creation and editing for social media and marketing campaigns.
• Ability to make data-driven decisions and optimize marketing strategies based on analytics.
• Leadership experience with the ability to build and motivate a marketing team.
• Strong communication and collaboration skills.
• Experience in product marketing and launching new features.
• Hands-on approach with a willingness to dive into content creation.