HRSH Apparel

We offer dedicated race gravel apparel that combines super tight race fit with gravel features such as extra pockets and a more comfortable pad. The aim of our products is to enhance the performance of our athletes.

The target audience of HRSH Apparel are ambitious gravel racers who want to reach their full potential in order to achieve their goals. The target group regularly takes part in gravel races and trains according to a structured training plan. It consists of both male and female athletes between the ages of 18 and 55 who live in Germany and the European Union.

The biggest challenge at the moment is efficient paid social marketing to reach the right target group. Another challenge at the moment is funding to invest in new collections and styles.